PRESS RELEASE:

NEW 2010 FORD MUSTANG IS FAST, FUN, AFFORDABLE; PRICE STARTS UNDER $21,000 WITH UNSURPASSED 26 MPG

DEARBORN, Mich., Feb. 19, 2009 – The fast, fun and affordable legacy that has defined America’s favorite muscle car for nearly a half century lives on in the new 2010 Ford Mustang, which incorporates an expert blend of design leadership, performance and technology at an exceptional value.

“More than 9 million customers have made Mustang one of the world’s most beloved automotive and cultural icons,” said Ken Czubay, Ford’s vice president of U.S. Sales and Marketing. “Making sure this modern legend lives up to their expectations has been our driving force to create the best Mustang ever. Not only is this the best Mustang ever, it’s also the best bang for the buck for our customers.”

Available this spring, the new Mustang features a new exterior and interior design, upgraded materials and a long list of must-have technologies and standard safety equipment – such as Ford’s AdvanceTrac® Electronic Stability Control system, all-speed traction control, anti-lock brakes and front and side air bags – for an affordable starting price of $20,995 (excluding destination and delivery) for the V-6 coupe and $25,995 for the convertible. The V-8 powered GT coupe base price is $27,995; the GT convertible starts at $32,995. The Shelby GT500 Coupe has a MSRP of $46,325, while the GT500 Convertible starts at $51,225.

Contenders Chevy Camaro and Dodge Challenger sport base sticker prices ranging from $1,000 to $2,600 more than Mustang.

Unparalleled Design
The new exterior of the Mustang delivers more muscular, athletic styling, with new sheet metal except for the roof, including a refined powerdome hood, new front fenders, a sweeping beltline and a new decklid design. Other exterior notables include new grille and fascia differentiation between the V-6 and GT models, new front and rear fascias, higher wheel arches and new LED sequential taillights.

Mustang’s interior is in a class all by itself, from the new one-piece soft touch instrument panel, chrome encircled gauges and a center console design that pampers the shifter for that perfect feel and level of control. Subtle or high-profile, all interior elements are defined by precise ergonomic accuracy and a faithful devotion to craftsmanship that even the most discerning performance car enthusiast will appreciate.

“Attention to detail is the bedrock of the new interior and what sets Mustang miles apart from the competition,” said Mustang Design Manager Gary Morales.

Industry Leading Technologies
Mustang further distinguishes itself from the pack with an all-inclusive list of standard and optional industry-leading technologies and safety features, including:

* Ford SYNC® with 911 AssistTM, Vehicle Health Report (VHR), and new Traffic, Directions, and Information services
* Voice-activated Navigation with SIRIUS® Travel LinkTM
* Next-generation ambient interior lighting
* Reverse Camera System
* SOS Post Crash Alert System

Mustang comes standard with Ford’s AdvanceTrac® Electronic Stability Control system, which complements the car’s standard all-speed traction control and anti-lock braking system. A Sport Mode, available on the GT Premium and Shelby GT500, incorporates a unique calibration of the new AdvanceTrac system, letting the driver enjoy a wider range of Mustang’s performance capabilities.

Options Galore
Mustang is America’s best-selling convertible, thanks to features like a three-layer weatherproof power top. Mustang V-6 and GT models are available with convertible tops for an additional $5,000.

For a no-matter-the-weather “open” experience, Mustang also offers a factory-installed glass roof option for $1,995 on the V-6 and GT models.

The fixed glass roof is made of two layers of tinted privacy glass with a layer of transparent vinyl in between, which reduces vehicle cool-down time as well as infrared energy and ultraviolet (UV) rays. The roof, for example, filters 90 percent of the sun’s heat-generating infrared rays and 96 percent of burn-causing UV rays. A thick polyvinyl butyral layer further filters UV rays and helps muffle wind and traffic noise by as much as five decibels. For added privacy and protection, a manually retractable mesh sun shade comes standard.

Mustang also offers a wide selection of personalization options from the factory as warranty-friendly Genuine Ford Accessories, from exterior stripes to interior appearance features, wheel selections, communication and entertainment systems and more.

Plus, Mustang enthusiasts can now add Performance Packs available from Ford Racing, including a Power Upgrade Pack, Handling Pack, or SuperPack – all under warranty when installed by a Ford dealer.

Fuel Facts
The 2010 Mustang is jam-packed with unprecedented content, yet it weighs approximately 300 pounds less than the competing Camaro and Challenger. This leaner curb weight gives Mustang a competitive leg up in agility and contributes significantly to Mustang’s unsurpassed 26 mpg.

Mustang’s available engines, including the GT’s beefy 4.6-liter V-8, also are designed to use regular 87-octane fuel, allowing customers to save even more money at the pump, without sacrificing performance. Both Camaro and Challenger recommend premium grade gasoline.

Mustang also makes fill-ups more hassle-free with its standard Easy Fuelâ„¢ Capless Fuel Fuller system, a segment exclusive.

The Shelby GT500
For Mustang lovers who prefer the highest performance, the 2010 Shelby GT500 offers a 5.4-liter supercharged four-valve V-8 engine that pumps out 540 horsepower and 510 ft.-lbs. of torque. Thanks in part to a cold-air intake system, lower-restriction exhaust, new engine calibration and revised gearing, the 2010 Shelby GT500 delivers more power while also increasing fuel efficiency. The GT500 improves its fuel economy by 2 mpg on the highway for a rating of 14 mpg in city driving and 22 mpg on the highway. Power is sent to the ground through a short-shift six-speed manual transmission with a limited-slip 3.55 rear axle gear ratio.

New suspension tuning and aerodynamic improvements give the 2010 Shelby GT500 sharper handling, improved body control and better overall vehicle dynamics while still maintaining a good ride and handling balance. Forged and machined 19-inch alloy wheels wrapped in Goodyear F1 Supercar tires, combined with the revised suspension, gives the car a high level of grip.

New standard features for the 2010 Shelby GT500 include high-end items such as Alcantara® on the heavily bolstered sport seats, steering wheel, shift boot and hand brake; leather stripes stitched into the seats that coordinate with the exterior stripe color; Q-ball shift knob and aluminum interior trim that enhances the Shelby GT500 driving environment.

Both the 2010 Mustang and Shelby GT500 arrive in dealerships this spring.

2010 Mustang Reference Materials
Pricing Guide
Packaging Guide

Standard Equipment on 4.0-liter V-6:

Powertrain/Functional

* 4.0-liter V-6 Engine
* 5-speed Manual Transmission
* Power Vented 4-wheel Disc Brakes with Anti-lock Braking System (ABS)
* Remote Keyless Entry System
* Rear-window Defroster
* Easy FuelTM Capless Fuel Filler System

Exterior

* LED Sequential Taillamps
* LED High Mounted Stop Lamp
* 17-inch Painted Aluminum Wheels
* Convertible Top (Convertible Model)
* Mini Spare Tire
* Stainless Steel, Single Exhaust
* Complex Reflector Halogen Headlamps
* Dual Power Black Mirrors
* Rear Quarter Mounted Antenna

Interior

* Manual Air Conditioning
* AM/FM Stereo with Single-disc CD Player and Clock
* Audio Input Jack
* Floor Console with Full Armrest and Locking Storage
* Two Covered Cup Holders
* Black Front Floor Mats
* Driver Footrest
* Chrome Accent 4-gauge Instrument Cluster and Register Vents
* Dome Lamp (Coupe Only)
* Lighted Bezel (Convertible Only)
* Two Map Pockets, Back Side of Driver and Passenger Seats
* Cloth Bucket Seats, 4-way Manual Driver, 2-way Manual Passenger (Split-fold Rear Seats on Coupe)
* Tilt Steering Wheel with Cruise Control
* Power One-touch-up/down Driver and Passenger Windows
* Power Locks
* Interior Trunk Release

Safety & Security

* Dual-stage Front Airbags
* Front-seat Side Airbags
* Illuminated Entry
* Tire Pressure Monitoring System (TPMS)
* LATCH (Lower Anchors and Tethers for CHildren)
* SecuriLock® Passive Anti-theft System
* Personal Safety System®
* AdvanceTrac® Electronic Stability Control
* SOS Post Crash Alert System

Optional Equipment on 4.0-liter V-6:

* Security Package
o Active Anti-theft System
o Wheel Locking Kit

Optional Equipment on 4.0-liter V-6 Premium: Exterior Sport Appearance Package

* Lower Tape Stripe
* Decklid Spoiler

V-6 Pony Package

* 18-inch Polished Aluminum Wheels
* Body-color Exterior Mirrors
* Unique Grille
* Fog Lamps
* Pony Fender Badge
* Auto Headlamps
* Premium Floor Mats with Embroidered Tri-bar Pony Logo
* Decklid Spoiler
* Unique Lower Tape Stripe
* Unique Chrome Exhaust Tip

Electronic Package

* Voice-activated Navigation System with SIRIUS Travel Linkâ„¢ (Includes 6-month Complimentary Subscription)
* Dual-zone Electronic Automatic Temperature Control

Comfort Package

* 6-way Power Passenger Seat
* Heated Front Seats
* Auto-dimming Rearview Mirror with Compass

Security Package

* Active Anti-theft System
* Wheel Locking Kit

* 18-inch Painted Aluminum Wheels
* HID (High-Intensity Discharge) Headlamps, Late Availability
* Glass Roof
* Convertible Boot
* Tape Stripe Delete
* Reverse Camera System

Standard Equipment on GT:

Powertrain/Functional

* 4.6-liter V-8 Engine
* 5-speed Manual Transmission
* Brakes – Power with 4-wheel vented discs
* Remote Keyless Entry
* Rear Window Defroster
* Engine Cover
* Easy Fuelâ„¢ Capless Fuel Fuller

Exterior

* LED Sequential Tail Lamps
* 18-inch Wide Spoke Painted Aluminum Wheels
* Black Chrome Pony in Grille
* Auto Headlamps
* Rear Spoiler
* Fog Lamps
* Dual Bright Rolled Exhaust Tips
* Mirrors – Body Color, Dual Power
* Rear Quarter Panel Mounted AM/FM Antenna

Interior

* Air Conditioning – Manual
* Audio – Premium AM/FM stereo w/ Single CD & Clock
* Audio Input Jack
* Console – Full armrest with locking storage
* Two covered cupholders
* Footrest – Driver
* Instrument Cluster – Chrome accent four-gauge cluster and register vents
* Lamps – Center High Mounted Dome (Coupe Only)
* Lighted Bezel (Convertible Only)
* Power Points (2)
* Seats – Cloth Bucket, 2-way Manual Passenger, 4-way Manual Driver
* Steering Wheel – tilt w/ speed control
* Windows/Locks – Power 1-touch Up/Down Driver and Passenger Windows
* Interior Trunk Release

Safety & Security

* Dual Front Air Bags
* Driver/Passenger Side Impact Airbags
* Tire Pressure Monitoring System (TPMS)
* LATCH (Lower Anchors & Tethers for Children) System
* SecuriLock® Passive Anti-Theft (PATS)
* Personal Safety System for Driver and front Passenger
* Advance Trac® with Electronic Stability Control® (ESC)
* SOS Post Crash Alert System

Optional Equipment on GT:

* Security Package
o Active Anti-Theft
o Wheel Locking Kit

* 3.73 Rear Axle Package (GT Coupe with Manual Transmission only)
o Performance 3.73 Axle Ratio
o Dual Piston Front Calipers with Performance Brake Pads
o Recalibrated Electronic Stability Control® (ESC)

Optional Equipment on GT Premium:

* Security Package
o Active Anti-Theft
o Wheel Locking Kit

* Comfort Package
o 6-Way Power Passenger Seat
o Heated Front Seats
o Auto-dimming Mirror with Compass

* Electronics Package
o Voice Activated Navigation
o SIRIUS® Travel Link™ with complimentary 6-month subscription (N/A in AK & HI)
o Dual Zone Automatic Temperature Control

3.55 Rear Axle (GT Premium Coupe with Manual Transmission only)

3.73 Rear Axle Package (GT Coupe with Manual Transmission only)

* Performance 3.73 Axle Ratio
* Dual Piston Front Calipers with Performance Brake Pads
* Recalibrated Electronic Stability Control® (ESC)

* 18-inch Polished Aluminum Wheels
* 19-inch Bright Machined Aluminum Wheels
* 19-inch Premium Painted Luster Nickel Aluminum Wheels
* Spoiler Delete
* Rear Video Camera (Requires Decklid Spoiler)
* HID Headlamps (Late Availability)
* Req. Security Package, N/A with Daytime Running Lights
* Glass Roof (N/A with Stone Interior)
* Shaker 1000 (N/A with Electronics Package)

Standard Equipment on Shelby GT500:

Mechanical

* Brakes – Power 4-wheel discs with ABS (Brembo four-piston Front Calipers)
* Engine – 5.4-liter Supercharged 4V V8 w/cold-air intake system and low restriction exhaust
* Transmission – Tremec 6-speed Manual w/3.55 rear axle ratio

Safety & Security

* Personal Safety Systemâ„¢ (seat belt pre-tensioners, load limiting retractors, dual stage front air bags, driver seat position sensing & crash severity sensing)
* AdvanceTrac® Electronic Stability Control
* Airbags – Dual Stage Front
* Airbags – Side Impact
* Keyless Entry – Remote
* LATCH (Lower Anchors & Tethers for Children) system
* Lighting – Illuminated Entry
* Anti-Theft Perimeter Alarm (incl. perimeter inclination & intrusion alarms)
* SecuriLock® Passive Anti-Theft (PATS)
* Tire Pressure Monitoring System (TPMS)
* Advance Trac® Electronic Stability Control® (ESC)

Exterior

* Badges – “Shelby GT500″ badging on faux gas cap & “SHELBY” badging on rear decklid
* Exhaust – Dual Stainless Steel with 4-inch Tips
* Headlamps – Quad Reflector w/integral park/turn lamps
* Hood – Aluminum hood (w/ large single heat extractor)
* Fog lamps
* Power Mirrors
* Over-the-top “racing stripes” and “GT500″ side stripes
* Rear Spoiler – SHELBY rear decklid
* 18 X 9.5-inch Aluminum Wheels with Goodyear Eagle F1 Supercar Tires (P255/45ZR18 Front & 285/40ZR18 Rear ) Convertible Only
* 19 X 9.5-inch Aluminum Wheels with Goodyear Eagle F1 Supercar Tires (P255/40ZR19 Front & P285/35ZR19 Rear) Coupe Only

Interior

* Center Console – Armrest with Locking Storage
* Climate Control – Manual
* Two Covered Cupholders
* Door Locks – Power
* Floor Mats – 1st Row w/ Silver perimeter stitching and “GT500″ embroidered logo
* Lighting – Ambient Lighting w/MyColorâ„¢ 125 color gauge backlighting
* Seats – Leather sport buckets w/ racing stripes coordinated to exterior stripes and Alcantera® accents. Also 6-way Power Driver’s Seats with Power Lumbar and adjustable headrest
* Steering Wheel – Tilt Leather and Alcantera® w/ Unique Thumb Pads
* Windows – Power, Driver & Passenger Global Open Controls
* Shifter – Short-throw with unique Q-ball shift knob

Functional

* Shaker 500 System with 8 speakers (AM/FM Stereo/CDx6 MP3 Capable) & Audio Input Jack
* Ford SYNCâ„¢
* SIRIUS® Satellite Radio
* Cruise Control
* Easy Fill Capless Fuel Filler
* Auto Headlamps
* Instrument Cluster: 6 gauge instrument cluster SVT graphics; brushed aluminum accent cluster and air registers. Also includes message center with compass
* Pedals: Bright Clutch, Brake and Accelerator
* 2 Power Points
* Interior Trunk Release
* Rear Window Defroster

Optional Equipment on Shelby GT 500:

* Voice Activated Navigation – Dual Zone Automatic
* Temperature Control – Integrated audio and data
* Satellite radio – Park & Play (plays/reads audio and video discs) – Music Jukebox (CD “ripping” capability)
* Shaker 1000 Audio System – AM/FM Stereo w/In-Dash CDx6, MP3 & 10-Speakers (Not available with
* HID Headlamps (late availability)
* Tape Stripes Delete – Top and side stripe delete
* Weathershield Full Vehicle Cover, w/Shelby Script & Cobra Logo

About Ford Motor Company
Ford Motor Company, a global automotive industry leader based in Dearborn, Mich., manufactures or distributes automobiles across six continents. With about 213,000 employees and about 90 plants worldwide, the company’s wholly owned brands include Ford, Lincoln, Mercury and Volvo. The company provides financial services through Ford Motor Credit Company. For more information regarding Ford’s products, please visit www.ford.com.

[Source: Ford]

Will man allerdings einen V8, so muss man bei Ford mit mindestens 27.995 Dollar rechnen. Der Camaro erlaubt sich stolze 30.545 Dollar und der Challenger R/T schlägt mit 30.545 Dollar zu buche. Mehr Infos gibt’s im OrderGuide von Ford, hier als PDF zum Download.
[Source: Ford/autoblog]

Press Release:

2010 FORD MUSTANG REALLY OFFERS ‘STEED FOR EVERY NEED,’ AGE, THANKS TO NEW HOT WHEELS MODEL

DEARBORN, Mich., Nov. 26, 2008 – The dynamic new 2010 Ford Mustang is sure to delight car customers of all ages – including children ages 3 and up.

On the heels of last week’s debut of Ford’s newest Mustang, Mattel is making plans to launch the Hot Wheels® version of America’s iconic muscle car.

“Cars like the Mustang are a natural for Hot Wheels,” said Alec Tam, director of Design, Hot Wheels. “We choose cars based on their ability to meet our brand values, which are speed, power, performance and attitude. Mustang hits all four of those points.”

The 2010 Hot Wheels Mustang is 1/64 the size of the original. It weighs less than a pound and is just short of three inches long, compared to the full-size car, which tips the scale at approximately 3,500 pounds and measures more than 15 feet in length.

Aside from those obvious differences, the two products and how they are made share similarities.

For example, the same digital data Ford designers create for the actual car is used by Mattel’s Hot Wheels designers to model the toy version.

“We share Ford’s CAD (Computer-Aided Design) data, but we reinterpret it into a format that works for us because there is a lot of extraneous information that we don’t necessarily need for a 1/64 model — like a headlight lens or a door handle or a trim piece,” explained Tam, whose background is in car design.

Once the data is translated, Tam says modifications are done to make sure the car meets a variety of safety requirements.

“Safety is our first goal. So a corner that looks sharp on a full-size car will not be sharp on a 1/64 car,” he explained. “You’ll also notice that our cars don’t have side mirrors. That’s because if a child steps on the toy in the middle of the night, there is a potential for injury.”

One of the things that Tam says might surprise most people is how much behind-the-scenes work goes into making sure the car works properly on the Hot Wheels race track.

“The real full-size vehicle wasn’t designed to work on our tiny little orange track. I don’t think Ford planned for the car to go through a loop,” he chuckled. “We have to adjust certain things on the car so that it will perform well on the track.”

A bit of fine tuning also has to be done on the wheels.

“Our wheels are much bigger than those on the actual car,” Tam said. “If you blow up the 1/64 car to full size, the wheels are probably 25- or 28-inches versus the stock car, which has 17- or 18-inch wheels on it.”

One of the biggest challenges designers faced, says Tam, was deciding which features on the full-size car to emphasize or de-emphasize on the 1/64 model, because those types of details will ultimately help customers distinguish the 2010 Hot Wheels Mustang from its 2005 Hot Wheels Mustang predecessor.

“It’s our job to make sure that we highlight as much of the original car’s flavor that we can,” he explained. “Otherwise, if you’re a 5-year-old and you’re standing five feet away from the store shelf, you won’t be able to tell the difference.”

Tam says seeing Ford’s 2010 Mustang at a special sneak preview in Dearborn helped him hone in on some of the vehicle’s most distinctive features.

“After seeing the car in person, we accentuated the haunches, made the nose of the car a lot flatter and adjusted the front end to sit lower,” he said. “We have to ‘grow’ some of those details on the 1/64 car so that you can actually see them. So if you took the Hot Wheels car and blew it up to actual size, it might look a bit cartoonish compared to the real thing.”

Once all the necessary modifications are made, the car is digitally shrunk down to 1/64 size and put through a rapid prototyping machine that spits out a basic gray resin model, similar to the silver models generated in the Ford Design Studio.

“The reason we do our models in gray is the same reason Ford designers do their models in silver,” said Tam. “It’s just dark enough that you can see the forms, but it’s light enough that you can photograph the car.”

With a physical model in hand, Tam says he and his team can see things that are difficult to spot on a computer screen.

“At the end of the day, the (computer) tube can lie to you,” he said. “What we see on screen is obviously much bigger than in reality, and we understand that our reality is a 1/64 scale car, which isn’t more than 3 inches long.”

The next step is the tooling process.

“That’s when our engineers create the actual parts of the car, like the windshield, the interior and the chassis, using the surface data that we provided with the original prototype,” explained Tam.
Once tooling is complete, designers decide on the decorations and graphics that will go on the car, such as the exterior color and logos. After an actual production prototype is approved by Ford, the eight-month design process is complete and the car is sent to the factory for production.

“Obviously designing a real car is much more involved and complicated, and it has real world ramifications,” said Tam. “Our main objective is making sure that kids can play with the toy safely and have fun.”

A limited number of Hot Wheels’ 2010 Ford Mustang will be given out on the Ford stand at the Los Angeles Auto Show. The toy is expected to hit retail stores Dec. 1, 2008.

Hot Wheels has been replicating Ford products in the hundreds of millions for the past 40 years. In fact, one of the very first Hot Wheels cars was a Redline Custom Mustang, which was released in 1968.

“When our Ford vehicles are replicated as toys, it enables us to build brand enthusiasm with children at a very young age,” said John Nens, manager, Ford Global Brand Licensing. “It also helps children form emotional bonds with Ford, which they will carry forward throughout their lives.”

Tam says the same is true for Mattel and its Hot Wheels brand.

“A kid can take one of our cars home and say, ‘Wow, one day when I’m 16, I’ll be able to drive a brand new Mustang,’ and he’ll remember that forever,” he said.

[Source: Ford]

Security Package (43S) – $995
Active Anti-Theft System, Wheel Locking Kit

Comfort Package (53B)- $575
Heated Driver & Passenger Seat, 6-way power passenger seat, electronic mirror w/ compass

GT Track Package (67T) – $1,445
Dual Piston Calipers, Performance Brake Pads, 3.73 Axle Ratio, Recalibrated Stability Control

Electronics Package (85X) – $2,700
Voice Activated Navigation System: In-Dash Screen, Single DVD/CD/MP3 Player, DVD Audio/Video Capability, Interanal Hard Disk Drive for Map, POI Storage, 10GB Jukebox, Support for SYNC & Other Multi-Media Devices (Audio Input Jack), Dual Zone Automatic Temperature Control

Over the Top Racing Stripes Package (47A) – $395

High Intensity Discharge Headlamps (51H) – $525

Exterior Standard Equipment:

* Exhaust Tips (Dual Bright Rolled)
* Fog Lamps
* Grille (With Black Chrome ‘Pony’)
* Automatic Headlamps
* Dual Power Mirrors with Body Color Caps (Side Mounted)
* LED Sequential Tail lights
* 18″ Polished Aluminum wheels (w/Spare Steel Wheel and Mini-Spare Tire)

Interior Standard Equipment:

* Driver & Passenger Airbags (Side Impact, Dual Front)
* Manual controlled Air Conditioning
* Locking center console with full Armrest and Storage
* Two covered cupholders
* Power door locks
* Color Keyed Front floor mats
* Illuminated Entry
* Chrome Accent Instrument Cluster with Four Guages & Register Vents
* Center High Mounted Dome Lamps
* Child Latch System (rear seats)
* Front door map pockets
* Bucket seats with 4-way Manual Adjust Feature
* Tilt Steering wheel with Speed Control Feature
* Trunk Release
* Power windows (One-Touch Down/Up Front)

Functional Equipment:

* 4.6L OHC 3V V-8 Engine
* Ducktail Spoiler
* Advance Trac With Electronic Stability Control
* Easy Fuel Capless Fuel Filler
* Engine Cover
* Personal Safety System (For Driver & Front Passenger)
* Rear Window Defroster
* Remote Keyless Entry
* Side Intrusion Door Beams
* SOSPOST Crash Alert System
* Tire Pressure Monitoring System

Exterior Changes

* Distinct Grilles and Fascias Unique to V6 & GT
* Dome Hood, Fenders, Quarter and Door Panels
* Headlamps Styling with integrated Park/Turn Lamps
* Sideview mirrors
* Swept Beltline Profile, Rear Quarter Window Trim
* Rear Fascia, Decklid & Sequential LED Tail Lamps
* Rear Quarter Mounted Radio Mast Antenna
* LED Illuminated CHMSL
* Lip Style Decklid Spoiler (GT)
* Cloth Convertible Top with Boot Cover (Standard on GT Premium Convertible)
* New 17″, 18″ & 19″ Cast Aluminum Wheel Line-up

New Exterior Color Changes

* Red Candy Metallic with Tinted Clearcoat
* Grabber Blue
* Kona Blue Metallic
* Sunset Gold Metallic

New Interior Changes

* One piece soft instrument panel
* Modernized Center Stack I/P
* Compass and Outside Tempature in Center Display
* Center Floor console with Lockale Storage
* Door Trim Panels
* Ice Blue Lit Instrumentation
* Seat Trim & Sew Pattern & Styling
* Increased Seat Bolstering
* Map Pocket on Rear of Driver & Passenger Seat
* Interior Trunk Release
* Covered Cup Holders

New Functional Equipment Changes

* 4.6L V8 engine with cold air induction along with Bullitt powertrain improvements on GT (315 horsepower with 320 ft-lbs of torque)
* Auto Headlamp on all GT and V6 Pony Package
* AdvanceTrac Electronic Stability Control (ESC) standard on all series
* Easy Fuel Capless Fuel Fill on all models
* Event Data Recorder (Black Box)
* SOS Post Crash Alert System (Activates when Airbags deploy, Emergency flashers turn on, Engages horn and Doors unlock for quick exiting)

New Option Changes

* SYNC Voice-activated Communication and Entertainment System with 911 assist and vehicle health report (Standard on V6 Premium and GT Premium)
* 19″ Machined Aluminum Wheel (64X) mounted on P245/45WRx19 A/S tires available on GT Premium
* 19″ Polished Aluminum Wheel (64V) mounted on P245/45WRx19 A/S tires available on GT Premium
* Rear View Camera (77C), rear decklid spoiler mounted, available on GT Premium, V6 Pony Package (202A) or V6 Sport Exterior Package (201A)
* HID Head lamps (51H) (Late Availability)

New Package Changes

Electronic Package - (58X) – (Availalbe on V6 Premium & GT Premium)

Includes:

* Voice Activated Navigation System – In-Dash Screen & Single DVD/CD/MP3 Player, DVD Audio/Video Capability, Interanal Hard Disk Drive for Map, POI Storage, 10GB Jukebox, Support for SYNC & Other Multi-Media Devices (Audio Input Jack)
* Includes 6-month SIRIUS Travel Link Pre-Paid Subsricption (service not availalbe in AK & HI)
* Dual Zone Automatic Temperature Control

V6 Pony Package (202A)

Includes:

* Unique bright pony grille with satin corral
* Front lower fascia mounted fog lamps
* Pony front fender badges
* Lower door tape stripe, available in black and white
* 18″ polished cast aluminum wheel, Tri-bar Pony center cap
* P235/50WRx18 BSW A/S tires
* Automatic headlamps
* Premium carpeted front floor mats with embroidered Tri-bar Pony logo
* Rear Deck Spoiler
* Body color Exterior mirror
* Unique chrome exhaust tip

3.73 Rear Axle Package (67T) – (Optional on GT coupe arrays with 5-speed, not available with Glass roof, not available with Shaker 1000)

Includes:

* Performance 3.73 axle ration
* Dual piston frot calipers with performane brake pads
* Recalibrated Electronic Stability Control (ESC)

PRESS RELEASE

LEANER, MEANER 2010 FORD MUSTANG MODERNIZED,
WITH MORE REFINEMENT, NEW LOOK INSIDE, OUT

LOS ANGELES, Nov. 18, 2008 – Muscle goes modern for 2010 as the Ford Mustang – America’s favorite muscle car for 45 years straight – hits the streets with a new exterior design; new world-class interior featuring well-crafted materials and updated technology; and a V-8 with even more horsepower and an even throatier signature Mustang exhaust sound.

Combine those elements with the new Mustang’s improved handling characteristics, more standard safety and technology features and its already-strong safety and quality performance and reputation, and it’s easy to see how the muscle car known around the world delivers on the promise of fast, fun and affordable performance for a whole new era.

“More than 9 million customers have made Mustang one of the world’s most beloved automotive and cultural icons,” said Mark Fields, Ford’s president of The Americas. “Making sure this modern legend lives up to their expectations has been a driving force for the team, which went to great lengths – gathering customer input everywhere from race tracks to Main Streets in cities throughout the U.S. – working to create the best Mustang ever.”

For 2010, the team delivered. “The new Mustang marks new levels of both power and refinement,” said Paul Randle, Mustang chief engineer. “We’ve designed and engineered this to be the next classic Mustang that everyone talks about for years and years.”

In true Mustang tradition, there is a “steed for every need.” At launch, customers can choose from a V-6 or V-8 with their choice of coupe, convertible or innovative glass roof, plus several new options and features delivering the opportunity for customers to personalize their cleaner, meaner-looking Mustangs.

“The best Mustangs have always been the ones that connect young America with the spirit of the times – and the 2010 does exactly that,” said J Mays, Ford’s group vice president of Design. “The new Mustang is close to the magnetic center of the original, fully loaded with the swagger you’d expect, but with modern refinement and attention to detail like you’ve never seen in a muscle car.”

It starts with the more aggressive grille, punctuated with the first new Mustang emblem since the car’s introduction in 1964. Both the V-6 and GT have brand-new sculptured front-end designs unique to each model. The headlamps and turn indicators, now integrated into one unit, are modern interpretations inspired by the 1970 Mustang. On the V-6, the fog lamps are located on the lower fascia, while on the GT, the fog lamps are again located in the upper grille – but are smaller than the outgoing model, similar to the original lamps of the 1967-68 models that inspired them.

“We understand Mustang’s heritage and iconic status it has in the world and as a symbol of Americana,” said Peter Horbury, executive director of Design, The Americas. “We wanted to create a face that is more muscular but unquestionably, unequivocally Mustang and carry that spirit through to the entire car.”

The exterior sheet metal, except for the fast-back roofline, is all new for 2010. At the front, the new headlamps, lower fascias, fenders and grille are capped by a powerdome hood that adds to the muscular appearance while functionally allowing for enhanced air cooling of the engine.
Mustang’s washer-fluid nozzles are tucked into the cowl, while the antenna has been moved to the rear, both of which create a cleaner appearance while also reducing wind noise.

Front rear fenders feature taut, sculptured wheel flares, like a tight skin stretched over the wheels. A classic spear character line on the doors leads to a modern indication of “hip” rear fenders. “It helps give the car aggressive, forward direction, like it’s ready to jump,” said Doug Gaffka, Mustang chief designer.

The rear end design features aggressively angled rear corners, a sculptured decklid and prominent rear badge. A rear-view camera incorporated into the spoiler is available on some models.

A notable new tail lamp design features three LED bulbs firing sequentially from the inside for turn indication. The sequential bulbs were a distinct Mustang feature in the ’60s and comeback to the 2010 for the first time since then. Locating the reverse lamps vertically creates a modern version of the Ford classic three-lens taillamp.

The best of new, heritage
Cleverly combining modern technology with Mustang heritage is a signature of the 2010 model, in terms of both design and engineering.

“All of the Bullitt elements are the base foundation of the GT,” said Randle, noting engine and chassis improvements. “We also applied some improvements gained from Mustang racing. We’re learning constantly and always giving that to the customer on the base car.”

The wheel-and-tire combinations are 1 inch bigger across the board, ranging from 17 to 19 inches, which helps improve handling and braking. The shocks have been retuned on all models as well.

“We adjusted the springs, stabilizer bars and shocks to better balance the ride, steering and handling for all models, which results in a more engaging driving experience,” adds Mustang Vehicle Engineering manager Tom Barnes. “The 2010 Mustangs feel more controlled for steering and handling, yet retain a good ride balance.”

The 2010 Mustang 4.6-liter V-8 benefits from innovations from the popular Bullitt model. Power has increased to 315 horsepower.

“It runs on regular gasoline, but if you put in premium it has adaptive calibration that will give you even better mid-range torque,” Barnes said, adding that Easy Fuelâ„¢, Ford’s innovative capless fuel system, is standard on all models.

“It’s an upgrade to the most-robust, most-accessorized engine in the marketplace today,” Randle added. “No one has the reliability, no one has the upgraded options. This is a fantastic engine, proven on the race track, the drag strip and on the highway.”

AdvanceTracâ„¢ Electronic Stability Control (ESC) is now standard and complements Mustang’s all-speed traction control and anti-lock braking system (ABS).

“It gives a driver a little more confidence that in any type of condition the car will maintain what they want it to do,” Barnes said. “The 2010 Mustang improves ride quality and maintains world-class steering and handling.”

In addition to all of the design and driving dynamics improvements, the 2010 Ford Mustang is engineered to maintain its top government safety ratings. Standard safety equipment includes: dual stage front driver and passenger air bags; front seat-mounted side air bags; and, Ford’s Personal Safety System.

Interior leads in design, materials, content and comfort
Like the exterior, the interior design is all new with world-class materials and execution.
The powerful new one-piece instrument panel design is crafted in seamless soft-touch TPO (Thermoplastic Olefin) skin fully encompassing available genuine aluminum-finish panels. Mustang’s chromed-ringed gauges and dual-vane air register vents are precisely crafted and positioned.

“That’s the difference between good enough and exceptional,” said Gary Morales, Interior Design manager. “We wouldn’t accept anything less than leadership design and world-class craftsmanship.”

The instrument panel and console flow as one shape, another strong connection to Mustang heritage. The seats and arm rests have softer materials with high-quality stitching.

The new center stack design adds the latest version of Ford SYNCâ„¢, with new features 911 Assist and Vehicle Health Report. Drivers also can customize their ambient and instrument lighting through the My Colorâ„¢ system, which features 125 color options.

“The centerstack is quite progressive. The electronic finish panel containing the audio and climate control buttons and knobs are integrated into the finish panel,” said Kim Zielinski, Mustang Instrument Panel engineer, 2010 Mustang. “I believe the customers will really like the new look.”

In addition to the improvements in technology and comfort, drivers will notice a quieter ride. “It’s much more vault-like,” Barnes said. “But we maintained the signature Mustang sound.”

The upgraded instrument panel along with new sound deadeners added to select areas helped improve interior quietness, especially at high speeds or on rough roads. All the better to hear that famous Mustang roar.

With a completely redone exterior that echoes the classic Mustang designs of the past, an interior featuring world-class materials, numerous technology upgrades and an improved driving experience, the 2010 Mustang is poised to become the latest classic in the proud line of Ford’s iconic American muscle car.

“The 2010 Mustang is drop-dead gorgeous,” Randle said. “This car marks the best efforts of 45 years of passion and enthusiasm among the best designers, engineers and manufacturing experts in the business, and we can’t wait for everyone to see it and start driving it.”

The 2010 Mustang will be built at the Auto Alliance International Plant in Flat Rock, Mich.

[Source: Ford/autoblog]

[Source: 2010Mustang]

[Source: 2010Mustang]